Ua hoʻopaʻa ʻia ka pāpaho kikohoʻe a ʻoi aku ka nui o ka mākeke i nā makahiki i hala iho nei, a he mea kupanaha kona ulu ʻana i ka ʻike. I ka makahiki i hala iho nei, ma muli o ka maʻi maʻi maʻi COVID-19, ua ʻoi aku ke kūʻai aku ʻana o nā pāʻani i ka ʻoihana i ke kūʻai kino ma nā palena koʻikoʻi, a ʻo EA - kahi hui i waena o nā mea hoʻopuka e koi nei i nā kūʻai kikohoʻe. ʻike pū ʻia ka ulu ʻana.
I kēia mau lā, i kāna mea hou loa hōʻike kālā hapahā, ua hōʻoia ka hui i ka manawa o nā mahina he ʻumikumamālua i hala, o nā pāʻani āpau i kūʻai ʻia ma ka PS4 a me Xbox One, 64% i kūʻai ʻia ma ke kelepona ma mua o ke kūʻai aku. I loko o nā mahina he ʻumikumamālua ma mua, ua kū kēlā helu ma 49%, e hāʻawi iā ʻoe i kahi manaʻo o ka lele nui a COVID-19 i lawe mai ai i nā kūʻai kikohoʻe.
I loko o kā lākou hōʻike kālā kālā, ua hōʻoia pū ʻo EA i kā lākou lawelawe inoa inoa Loaʻa iā EA Play ma kahi o 13 miliona mau mea pāʻani ikaika, ma hope o kona hoʻohui ʻana me Xbox Game Pass Ultimate. Ua kamaʻilio pū ka hui e pili ana i kāna nā papahana e hiki mai ana no ka Star Wars IP, oiai e hooiaio ana i kela kahua kaua 6 e hōʻike ʻia i kēia pūnāwai.
