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Massively Overthinking: Contemplating in-game advertising

Coh Paragon

Last week, EA announced that it would finally be removing all the in-game ads from UFC4 after a few days of intense complaining from fans. Not only were the ads fundamentally annoying, but this was a $60 title, and the studio turned on full commercials in-game a few weeks after the launch, after all the […]Original Article

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