Ke hoʻokumu nei ʻo Streamer Dr. Disrespect i kāna keena pāʻani ponoʻī, e kālele ana i ka lawe ʻana i nā pāʻani moeʻuhane o "Mega influencers" i ke ola.
ka Hui Hui a me ke Poʻo Hale Piliwaiwai papa inoa hana ma ka pūnaewele Champion Club e noi aku i kekahi me ka liʻiliʻi o ʻelima mau makahiki ʻike ma ke ʻano he mea hana; ʻo wai ka mea hiki ke hōʻike "ʻike ʻike i ka hoʻomohala ʻana a me ka paʻi ʻana i nā pāʻani AA+ a i ʻole AAA e hōʻea ana ma kahi o 100k+ mea hoʻohana." ʻO ka uku no nā mea e like me nā pāʻani kālā nui "ʻO ka ʻike me nā esports a me ka influencer marketing he mea hoʻohui."
ʻAʻole e hoʻohana wale kēia studio hou "kahi hoʻolālā e hele ai i ka mākeke me ka influencer marketing." ʻO ka pahuhopu o ka studio ke hana pū me "kahi papa inoa o nā mega influencers" a hoʻomaka i kā lākou "poʻo inoa pāʻani moe." ʻO kēlā mau pāʻani "e hoʻoulu ʻia a hoʻomohala ʻia a hoʻomohala ʻia paha ka hoa / co me nā mea hoʻomohala pāʻani indie a hoʻokumu ʻia ma ke ʻano he mega poʻo inoa."
ʻO kahi kālā kiʻekiʻe i hui pū ʻia me ka mana hoʻomohala mai kahi mea i hana ʻole i ka ʻoihana pāʻani e like me kahi hoʻolālā pilikia. ʻAʻohe mea waiwai a "mega influencer" e kōkua i kahi hapa nui o ke kūʻai aku ʻana o ka pāʻani ma ke kamaʻilio ʻana i kā lākou poʻe hālāwai; ka poʻe makemake nui i ka pāʻani.
Ua hoʻomaka ʻo Dr. Disrespect (Guy Beahm) i ke kahe ʻana i ka makahiki 2010, a ua loaʻa iā ia ma mua o ʻehā miliona mau mea hahai ma Twitch. Ua pāpā ʻia ʻo ia mai Twitch ʻelua, hoʻokahi ma hope kiʻi ʻoniʻoni i loko o kahi lumi ʻauʻau ma E3 2019, a me kekahi unexplained permanent ban i ka 2020. Ma kahi hālāwai ninaninau me PC Kaiouki, ua wehewehe ʻo ia ʻaʻole ʻo ia i hana i mea e uhaki ai i kāna ʻaelike kūʻokoʻa.
