Although Bethesda RPG fans had been hoping that the company might show off something big this year, VP of Marketing Pete Hines has repeatedly told them that won’t be the case. Everyone knows that Starfield is coming, but when exactly the game might release, or even when people might see gameplay, is still a ways off.
That hasn’t stopped fans/media from asking Hines about Starfield at every opportunity whether it be on Twitter or during Bethesda’s Gamescom livestream this week. Once again, Hines couldn’t get through an event without having to talk about Starfield, but this time he offered a few intriguing details that should have Bethesda RPG fans excited. On the German Bethesda stream, a host tried to guess at the setting and setup for Starfield, but Hines kept his poker face on the whole time.
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Hines acknowledged the continuous questions about Starfield and even admitted that his life as Senior VP of Global Marketing for Bethesda would be easier if the developer had something to show. But as is typically the case with Bethesda games, the studio only shows off a game when it is relatively close to launch. It’s a formula that has worked in Bethesda’s favor – Fallout 4 was revealed within six months of release – especially when compared to announcements for games that don’t release for years.
Even though Bethesda might not be giving fans a look at Starfield anytime soon, the suggestion that it will be worth the wait is sure to be exciting. Moreover, for a studio that is known for impressive games to top itself should catch gamers’ attention, assuming that the studio can deliver. What might be seen as impressive to the Bethesda team might not be viewed in the same light by gamers depending on what has released previously or the execution.
Of course, as the VP of Marketing, it is Hines’ job to promote Bethesda products, but he’s also been in the industry long enough to know what is and isn’t going to appeal to the fans. He is both the “hype man” for Bethesda but also a fan of games himself.
At this point, all gamers really know about Starfield is that it is the next big RPG from Bethesda Game Studios. Presumably, Todd Howard is leading the project, as he was the one who announced it back at E3 2018, but there is no guarantee.
And while Starfield may impress gamers and be their next Bethesda obsession, many fans have their sights set further in the future. After Starfield, Bethesda is going to finally deliver the next entry in the Elder Scrolls series.
Source: Twitch (via Twinfinite)
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