Amazon's mid-season shopping holiday, Prime Day 2021, has bow begun and runs until June 22nd, so here are the best discounted items in the US and UK that get the DF seal of approval. Of course, Amazon is far from the only retailer taking part, as its competitors are launching conveniently timed "Black Friday in June" sales that happen to fall on exactly the same dates – so if you don't like shopping with Amazon, you have some alternatives.
Here at Digital Foundry, one of our big focuses this year is on the best 4K HDR TV sales, as many people are looking to upgrade their living room setups with a shiny new TV to hopefully coincide with your PlayStation 5 or Xbox Series X/S.
We've also got our own separate recommendations for the best Prime Day PC deals, so if you're looking to upgrade your PC with new components or peripherals – or even build afresh! – then you should definitely check that out.
